Understanding Implicit Bias

Implicit bias is an umbrella term for a variety of attitudes, beliefs, knowledge and stereotypes that we all carry to some degree. Read More »

Building Brand Loyalty through Emotional Connections

Whether brands are interacting with a potential customer for the first time or catering to a longtime buyer, it’s critical to foster positive emotional connections from the outset. Read More »

Real Consumer Engagement through Emotional Intelligence

Emotional intelligence is a powerful leadership tool. In order to figure out what each customer wants, front-line employees and managers must have tools that help them maximize their own emotional intelligence. Read More »

Happy New Year 2016

Thank you for following this blog throughout the year. I wish you all the best in 2016. Read More »

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