What are Your Brain Drivers?

There are four distinctive ‘brain drivers,’ or ways of thinking and behaving. These drivers are based on brain chemicals such as dopamine, serotonin, testosterone and estrogen. Although these chemicals are present in everyone’s brain, people tend to express them to varying degrees.

Once you understand which brain driver someone uses, you can begin to reach them in the world they live in. I have spent a better part of my coaching career conducting extensive research into how biology, environment, axiology, neuroscience, and quantum physics combine to shape the way people think about and respond to others.

People whose brain driver is heavily influenced by dopamine (D) tend to be risk-taking, novelty seeking, curious, spontaneous and somewhat irreverent.

Those influenced by serotonin (S) tend to be calm, self-controlled, frugal, managerial and steady.

Those influenced more by testosterone (C) tend to be analytical, logical, competitive, rank-oriented but defiant.

And, those influenced by estrogen (I) tend to be imaginative, compassionate, verbal and intuitive.

Deloitte, one of the BIG 5 consulting firms, has begun recently to incorporate this philosophy, with its senior partners and executive leaders to determine their own brain drivers and learn how to communicate more effectively with people who have different brain drivers.

If your brain driver is predominantly S and you are meeting with a client whose brain driver is an I, then you need to focus on things like listening actively, finding points of agreement and smiling more. We can act out of character. It is tiring; but, we do it.

Do you know what your brain driver is? Contact me if I can be of help to make you a much more effective communicator and be successful in your business or life, in general.

If you are in a business or job to help others solve a problem and if you are able to listen to your clients actively and understand the context of their problem, you will be in a much better position to help them – it will give you an edge in helping to solve the problem. 


Dr Surya M Ganduri, PhD. PMP. is the Founder & President of eMBC, Inc., an international firm specializing in strategic and executive leadership development processes that Help People Succeed in an Evolving World. Dr Surya has over 28 years of business experience in management consulting, leadership development, executive coaching, process improvements, organizational development and youth leadership. For more information visit www.eMBCinc.com or contact eMBC, Inc., directly at (630) 445-1321.

About Dr. Surya

Using Quantum Physics and business research, Dr. Surya explores the correlation between the science of consciousness and patterns in the business world, to suggest innovative ways of using this wisdom to lead and succeed in a business environment that is constantly evolving at a rapid pace. Self-awareness is the awareness of the self as separate from the thoughts that are occurring at any point in time. Without self-awareness the self perceives and believes the thoughts that are occurring to be who the self is. Self-awareness gives one the option or choice to choose thoughts being thought rather than simply thinking the thoughts that are stimulated from the accumulative events leading up to the circumstances of the moment. Along with his work as an Author, Writer, Blogger and popular Internet Radio Talk Show Host, Dr. Surya is in-demand as a public speaker. Clients include small to large corporations and individuals.

2 comments

  1. Bonsoir Dr.Surya

    Excellent analysis!

    As Dr.Kersey said in his work: “Please Understand Me II”…that we humans are divided into 4 main personalities (with sub-personalities)…

    And in the same way Dr. Helen Fisher would agree with you as these four chemicals:

    Explorer (dopamine): The explorer is described as adventurous, novelty-seeking, creative.

    Negotiator (estrogen): The negotiator is empathetic, idealistic, a big-picture thinker.

    Director (testosterone): The director is aggressive, single-minded and analytical.

    Builder (serotonin): The builder is cautious, conventional, managerial.

    Cordialement

    Tempus Fugit

    Fiat Lux

    Dr. Joel Bomane

  2. This comment has been removed by the author.

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